This Is Brilliant, But I Like This Meme Template

Jeremy Clarkson praises one car but prefers the other. Label the red car in the top panel with the sensible choice, then the white car below with your personal favorite.

You can recognize that one option is excellent without wanting it yourself. The second panel admits a preference that taste, nostalgia, or convenience explains better than a list of specifications.

Unlike a simple rejection meme, the first line grants the other option some credit. That makes this useful for choosing an old favorite without claiming everything newer is bad.

The scene comes from Top Gear’s third episode of series 21, broadcast on February 16, 2014. Jeremy Clarkson drives a Volkswagen Up, while Richard Hammond drives a Ford Fiesta during the trip through Ukraine. Clarkson praises the Fiesta, then points to the Up as his preference. [1] [2]

Know Your Meme documents an early labeled version posted by Sh1ckDits to Reddit’s r/Animemes on April 27, 2018. More comparisons appeared the same day, including one contrasting sleep with staying up to play video games. [2]

Label the red car in the upper panel, which Clarkson calls brilliant. Put the preferred alternative on the white car in the lower panel. Both printed subtitles should remain visible.

Use short names for the two choices. “New headphones” and “My old wired pair” need no extra sentence to explain the attachment.

The admired option

On the red car in the upper panel.

Your personal favorite

On the white car in the lower panel.

• Put the admired option on the upper red car.
• Put your personal favorite on the lower white car.
• Leave both subtitles unchanged.
• Choose a pair where preference differs from the obvious upgrade.